--- title: Client Testimonials & Sales Success Stories | Sales Execution Partners description: See how sales leaders and teams have worked with Sales Execution Partners to strengthen MEDDICC execution, improve deal discipline, and drive better sales performance. image: https://salesexecutionpartners.com/hubfs/Executive%20Strategy%20Planning%20Room.png --- [Skip to content](http://salesexecutionpartners.com/testimonials#main-content) [![Sales Execution Partners Logo](https://salesexecutionpartners.com/hs-fs/hubfs/Sales_Execution_Partners_Logo%20(1)-1.png?width=400&height=128&name=Sales_Execution_Partners_Logo%20(1)-1.png "Sales Execution Partners Logo")](http://salesexecutionpartners.com/) - [Home](http://salesexecutionpartners.com/) - [Workshops](http://salesexecutionpartners.com/workshops) - [About](http://salesexecutionpartners.com/about) - [Testimonials](http://salesexecutionpartners.com/testimonials) - [Insights](http://salesexecutionpartners.com/blog) - [Home](http://salesexecutionpartners.com/) - [Workshops](http://salesexecutionpartners.com/workshops) - [About](http://salesexecutionpartners.com/about) - [Testimonials](http://salesexecutionpartners.com/testimonials) - [Insights](http://salesexecutionpartners.com/blog) [Schedule a Conversion](http://salesexecutionpartners.com/contact-us) TESTIMONIALS # Real Results. Stronger Sales Organizations. Organizations across industries partner with Sales Execution Partners to implement MEDDICC, develop their sales leaders, and create more predictable, repeatable results. Here's what they have to say, ![Sales MEDDICC testimonials](https://salesexecutionpartners.com/hubfs/Smiling%20Team%20in%20a%20Bright%20Office.png) WHAT OUR CLIENTS SAY ## Proven Results Across High-Growth Teams Unily "The icing on the cake? Two days of outstanding MEDDICC training from Bill Norberg. The feedback on this training has been unanimous – Bill brought the MEDDICC framework to life in a way that will directly change how we qualify, pursue, and close deals. Bill didn't just deliver a session – he shifted the teams mindset. If you haven't seen him in action, you should." Themes like **#AllInToWin** and **#WeNotMe** ran through the week, and they captured exactly the spirit this team carries into 2026. Mark Chambers CRO, Unily CARTO "I worked now with Bill twice (and I am hiring him for a third time). At CARTO, Bill was tasked with implementing the MEDDICC sales methodology across our entire sales and leadership team. His approach was masterful. He didn't just teach theory; he embedded himself with our teams, leading practical deal reviews and providing the hands-on coaching required for genuine adoption. He successfully transitioned us from a sales culture reliant on individual heroics to one founded on a unified, rigorous, and repeatable process." The business outcomes we achieved as a direct result of Bill's work were exceptional: - **200% Increase in Average Deal Size:** Our sellers learned to quantify value and engage economic buyers, enabling us to move significantly upmarket and improve our unit economics. - **60% Increase in Quota Attainment:** Success became a team-wide standard, not an exception. This created a scalable and predictable revenue model, boosted morale, and reduced costly rep attrition. - **Forecast Accuracy Approaching 90%:** This was a game-changer. It eliminated "happy ears" from our pipeline and gave our leadership team unprecedented confidence in managing the business. - **Acquisition of Higher Quality Logos:** We began consistently winning marquee customers, which provided powerful market validation and acted as a magnet for attracting more top-tier clients and talent. Leandra Rodriguez CRO, CARTO Acrolinx "We are ALL IN. We are monitoring and reporting on MEDDICC Score progression, along with weighted pipeline progression to help both increase the accuracy of forecasting, as well as help reps identify holes in their game plans. MEDDICC is the language we use internally across sales and marketing, making communication pretty simple." Q2 was above goal, Q3 was above goal, and Q4 is 100% growth against last year's performance. So something is happening here." Christopher Willis CMO, Acrolinx POLICY REPORTER "Thanks again for everything you have done to raise the bar on our team through the application of MEDDIC!!" Since we formally rolled out MEDDIC to the DBDs in January of 2024, we felt like it was appropriate to look at how things have changed from 2023 vs 2024. So, all of these percentages are comparing 2023 to 2024 for our New Business Sales team. - **31% increase** in YOY on the average annual contract value of new business deals closed. - **48% increase** YOY on the average total contract value of new business deals closed. - For those sales reps actively selling in both 2023 and 2024, on average we are seeing a **63% increase YOY** in their overall bookings. Peter Weisberg Vice President of Sales, Policy Reporter Security Scorecard "If you fail to plan, you can plan to fail! MEDDIC has helped me stay disciplined in my sales process so that I can understand where my gaps are what actions steps I need to take to result in a successful partnership with a customer. Adopting MEDDIC has played a critical role in my success!" Tim Christian Enterprise Sales Director, Security Scorecard ## Ready to See Similar Results? Let's start a conversation about your sales organization. ### Schedule a Conversation With Bill Tell us a bit about your organization and we'll be in touch to explore how we can help. [![Sales Execution Partners Logo](https://salesexecutionpartners.com/hs-fs/hubfs/SEPP.png?width=500&name=SEPP.png)](http://salesexecutionpartners.com/) Practical, Customized, Sustainable. #### NAVIGATE - [Home](http://salesexecutionpartners.com/) - [Workshops & Advisory](http://salesexecutionpartners.com/workshops) - [About](http://salesexecutionpartners.com/about) - [Insights](http://salesexecutionpartners.com/blog) - [Contact](http://salesexecutionpartners.com/contact-us) #### SOLUTIONS - MEDDICC Foundations - Operationalizing MEDDICC - From Assumptions to Evidence - MEDDICC in Action #### CONNECT - [info@salesexecutionpartners.com](mailto:info@salesexecutionpartners.com) - [Follow on Linkedin](https://www.linkedin.com/in/billnorberg/) - [Schedule a Conversation](http://salesexecutionpartners.com/contact-us) --- © 2026 Sales Execution Partners. All rights reserved. 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